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Pickfetti

Free tool

Instagram giveaway rules generator

Fill in the blanks, copy the rules into your caption. Includes the disclaimer Instagram asks for and entry rules a picker can actually enforce.

Your rules

Then pick the winner with the same rules

When entries close, paste the post link into Pickfetti, set “tag N friends”, one entry per person, and “must follow”, and share the proof page in your announcement.

Pick a winner free →

What good giveaway rules include

  • Who runs it and what the prize is (with an approximate value if it’s big).
  • How to enter — only things you can verify: follow, comment, tag different friends, use a hashtag. “Share to your Story” is fine as a nice-to-have but can’t be enforced by any tool.
  • When it ends with a time zone, and when/where you announce.
  • Eligibility — age, region, employees excluded.
  • How the winner is picked — random draw from eligible comments, with proof.
  • How the winner is contacted and how long they have to reply before an alternate is chosen. Warn about scam DMs.
  • The Instagram disclaimer: “This promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram.”

Read the full breakdown in Instagram giveaway rules template and Instagram’s promotion guidelines, explained.